WZBR 98.1FM & 1410AM “The Urban Heat,” is an independently owned and operated adult contemporary radio station based in Boston, MA, serving the national and international music market. While the station is known for playing classic R&B and Hip Hop, to a target demographic of women age 35-54, we also have a huge religious audience following our Sunday Gospel programming. Our mission is to entertain, engage and inform our audience by providing a mix of current events, news and music programming.
The Urban Heat strives to be the nucleus of the community by providing knowledge and entertainment through our programming. We achieve this by creating dynamic effective partnerships and actively engaging the community with our presence.
The Urban Heat is not just a radio station; we are an integral part of the community. Whether speaking on a local scale or international platform, The Urban Heat is committed to serving the people.
The Urban Heat is a station of the people operated by the people of the community we serve. We operate with our ear close to the street, which allows us to respond quickly and effectively to the needs and wants of our community. That is what makes us different. Fueling the pulse of the community!